Public Relations Leader
Windfall is searching for a Public Relations Leader to assist their full service adverting agency. This individual must be a high energy, solution-oriented team player who takes responsibility. The Public Relations Leader will play a key role in leading brilliant execution of communication strategies for clients in a variety of industries.
Work with the agency team to develop and implement annual editorial and content calendars for key clients.
Participate in strategic planning process with key clients, assisting with development of public relations and content management plans.
Research, write, produce, and distribute a variety of public relations materials including press releases, media alerts, calendar announcements, pitches, invitations, op eds, and other materials as directed.
Research, build, and manage targeted traditional and digital media lists for a variety of clients across multiple industries.
Research, cultivate, and maintain current key influencer lists for relevant clients, and identify opportunities for influencer partnerships.
Identify and pursue proactive publicity opportunities for clients.
Interface with agency Digital Services Director to ensure client content management strategies are being effectively executed and maximized.
Work with travel writers and editors to plan media visits.
Handle influencer visits in client market
Handle client visits to target market including scheduling face-to-face editorial appointments in key markets.
Participate in weekly and bi-weekly status calls with clients.
Monitor, manage, and report on a monthly, quarterly, and annual basis the public relations results based on PR plans and editorial coverage accomplished on behalf of each client.
Occasional travel to attend client meetings, planning sessions across Montana.
Occasional travel to key markets for face-to-face media visits. Past markets have included Atlanta, Dallas, Seattle, Philadelphia, Phoenix, and Portland.
Ability to address and respond to urgent needs outside of normal office hours.
Assist with identifying and pursuing new business opportunities in target industries, including monitoring RFP opportunities and participating in the agency review/selection process as appropriate.
Minimum 2+ years of experience in a full service advertising agency or public relations firm or close equivalent.
Bachelor's degree required
Must be able to work in a team environment
Must possess excellent planning, organizational skills and problem-solving skills
Must have excellent interpersonal, presentation and written skills
Ability to consistently perform & keep cool under pressure in a fast-paced environment both as an individual contributor, as well as an individual in a team environment
Flexible to evolving responsibilities and last-minute changes
Occasional travel required across Montana.
- Competitive Salary
- Health, Dental, Vision
- Retirement Matching
To apply, email a cover letter, resume and portfolio (if applicable) to Careers@windfallstudio.com.